Investing in AMCS has never been more crucial as we navigate the delicate balance of staying effective and agile in a rapidly evolving world. To succeed, we need dedicated, reliable funding to run annual and multiyear campaigns for maximum impact, while strengthening our reserves. AMCS must be equipped not only to respond to immediate threats but also to lead the long-term, systemic change our ocean urgently needs. As we celebrate six decades of impact, we are turning our focus inward as well, strengthening the organisation behind the mission to ensure we are resilient, well-resourced, and future-ready.
In 2025, we soft-launched the AMCS Blue Movement Fund, a strategic initiative designed to build internal capacity, grow financial sustainability and support the infrastructure and people that power our campaigns. This dedicated fund gives us the stability to deliver multi-year initiatives, develop strategic reserves, and remain agile in an increasingly complex and rapidly evolving landscape.
By investing in this fund, supporters are enabling far-reaching impact: funding expert campaigners, commissioning essential science, building public engagement, and ensuring operational excellence across our legal, financial and digital systems. These investments also strengthen our ability to attract and retain top talent, support passionate staff, and scale volunteer and training programs, ensuring AMCS remains a trusted leader in ocean conservation.
Every contribution made is more than a gift, it is an investment that multiplies impact. It helps us leverage additional support, extend the reach of our campaigns, and create the foundations for enduring change. Together, we are building a stronger movement, a more effective organisation, and a powerful legacy of ocean conservation that will protect Australia’s seas for generations to come.
By investing in AMCS, you are investing in the skills, expertise and ocean community that make every campaign possible. You are ensuring that our ocean not only survives, but thrives forever.
When you invest in AMCS, you’re not only funding campaigns; you are equipping it to challenge broken systems, hold power to account, and protect Australia’s ocean and coastlines for generations to come.
If you are interested in funding this work, explore these special projects below:
All donations over $2 are 100% tax-deductible. The projects featured in the Funding Prospectus are priority campaign activities and needs for which we are urgently seeking funds – current at the time of posting or going to press. As time progresses, there may be some cases in which the project you have selected may already be fully funded. In that instance, we would be delighted to discuss where the need is greatest at the given time. All of our campaigns work in symbiotic support of our mission to protect our oceans. Please be assured your gift will go to work to be the voice for Australia’s oceans, working on the big issues that risk our ocean wildlife.
